Google is testing the search filters on the left sidebar

We recently noticed that Google is testing search in the search bar on the left and now Google is testing different search filters on the left sidebar. These are for product-related queries that allow you to filter by characteristics, brand, department, size, etc.

Ryan Mews posted a screenshot and a video of this Twitter said, “I was just thrown into the facet filter filter test in the SERP,” he really was. Here is his screenshot (click to enlarge):

He even posted a video of it in action:

In a campaign that keeps me on Google all the time: pic.twitter.com/AwV6NwQeWD

– Ryan Mews (@RyanMews) June 2, 2022

I’m not sure I like this look, but Google always tests …

Forum discussion on Twitter.

Note: This was pre-written and scheduled for publication today, I am is currently offline for Shavous.