Google Now displays three lists of local service ads

Google now shows three local service ads on mobile and desktop. Previously, Google displayed two local service ad listings, but as Len pointed out on Twitter, Google now shows three. The desktop interface has had three for a while, but mobile generally only showed two lists.

I can personally echo this, as can many others. This is what I see in Google Search for desktop and mobile:

Now we have seen 3 beforebut overall it was two local service ads, not three.

Forum discussion at Twitter.