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Google is testing the shape of the rounded corner for icons that appear in mobile search results on clippings. Brodie Clark shared a few examples Twitter “A rounded version with a gray background has appeared on the back of recent favicon size testing on mobile devices. Similar to previous tests, the brand / domain name is repeated at the top.”
Here is a snippet of the rounded favicon test (click to enlarge):
Compare this to the usual square corners (click to enlarge):
Here are some examples from Brodie:
I think we have a winner. A rounded version with a gray background has appeared on the back of recent favicon size testing on mobile devices. As in previous tests, the brand name / domain is repeated at the top. High definition image and SERP timeline: https://t.co/j6IUtkSa1z pic.twitter.com/1ETLGp1IXv
– Brodie Clark (@brodieseo) June 22, 2022
I think the rounded look gives them more uniformity in the interface with the search results.
Forum discussion on Twitter.
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