Yoast SEO for Shopify and Shopify – May update

May is definitely an interesting month for Shopify Merchants. Shopify has announced a number of interesting features, such as Shopify the audience in Shopify promises. And that’s not all, as Yoast SEO for Shopify has also improved and is now compatible with the Google Merchant Store.

What’s new in Yoast SEO for Shopify?

Yoast SEO is now compatible with Google Merchant Center

Google Shopping is an important place to raise awareness about your products and increase traffic. To enter products into Google Shopping, you must first set up a Google channel. When you do, you want your products to stand out with rich results. Because Yoast SEO for Shopify is now compatible with the Google Merchant Center, your products are in Google Shopping to stay qualify for important elements in product-rich results, such as price range and availability.

More bug fixes and improvements

• We replaced the placement of SEO and readability analysis. This will improve the flow of users because it is better to do it first work on your SEO analysis and then on your readability.
• The Yoast SEO naming convention for alternate variables and collection filtering now better reflects the Shopify user interface.
• We have updated the metafield data in the theme files so that we support it new metafield system for online commerce 2.0.

Are you interested in all the changes we have made? Read on Yoast SEO for Shopify change log!!

Submit Yoast SEO to your friends and receive rewards

This month, Yoast SEO for Shopify released a reference program. Customers can sign up and convince their network to install Yoast SEO. For every person a client refers, they are both get free Yoast SEO Month for Shopify. This can save you money and help your friend increase their store’s ranking! It’s a win-win. In short, don’t wait any longer and log in to the reference program.

Shopify news

Shopify Audiences was introduced

Shopify Audiences is a tool exclusive to Shopify Plus retailers to find high-end customers. With this new feature, Shopify promises to increase conversion rates on Facebook and Instagram ads (and later on other channels as well). You just need to click a few buttons to increase your conversion rate and improve your ROAS. This seems almost too good to be true. There is (at least) one big catch: Shopify Merchants need to do this share their own data. Is it worth it? Loox wrote an extensive blog about it everything you need to know about Shopify Audiences.

Shopify bought Deliverr and published “Shopify Promise”

Fast and reliable delivery is important for all online stores. And for Shopify to compete with Amazon, it needs to become an end-to-end e-commerce platform: from creating stores to making payments to easy shipping. They have taken a step closer to this goal acquisition of Deliver. Now they can fulfill “Shopify Promise”: a service that offers consumers two-day and next-day delivery at the retailers they love.